To a degree almost impossible to imagine just a month ago, North Korea has won international attention, dominated events in Northeast Asia, and embarrassed the United States. Unfortunately, the Obama administration has played into Pyongyang’s hands by responding to the North’s provocations. Now Secretary of State John Kerry is visiting East Asia, beginning Friday, where the so-called Democratic People’s Republic of Korea will dominate the agenda.

Rushing off to the region on a high-profile trip is another mistake. Whatever Secretary Kerry does or says is likely to be seen as enhancing the DPRK’s stature. Better for him to have stayed home, phoning his counterparts as appropriate. 

No doubt the Obama administration hopes to craft a diplomatic answer to what is widely seen as a crisis. However, Washington dare not reward the North for its caterwauling, even if Kim Jong-un suddenly adopts the mien of a serious leader of a serious nation. Rather, Secretary Kerry should hold out the possibility of engagement, even diplomatic relations—but only if Pyongyang chooses to behave like other nations. No more providing benefits in response to threats. 

Moreover, the secretary and other U.S. officials should stop responding to every new North Korean development, big and small. America is a superpower with the ability to vaporize every acre of the DPRK. The North is impoverished; its people are starving; its military is antiquated. Its leaders are evil, not stupid or suicidal, and have neither the ability nor the incentive to attack America. Washington should respond to the next North Korean provocation, whether verbal challenge or missile test, with a collective yawn. 

Hope continues to breed eternal that China will tame or replace the Kim regime. No doubt Beijing is frustrated with its nominal protégé. However, the Chinese government will act only if it believes doing so is in China’s interest. Insisting or demanding will achieve nothing. Secretary Kerry must seek to persuade Beijing, an unusual strategy for Washington, which is used to dictating to other nations. 

North Korea is a human tragedy, but its belligerent behavior is primarily a problem for its neighbors, not the United States. Washington should give Pyongyang the (non) attention that it so richly deserves.