I don't know if it is intentionally being done to promote the Common Core national curriculum standards, or they are honest but failed efforts to objectively describe what the Core is, but recent polling on the Core has been heavily slanted to get pro-Core responses.
Case in point, the newest Education Next public opinion poll, which in the past has offered terrific efforts to compensate for wording in other polls seemingly designed to elicit negative results against school choice. But on Common Core? Just read the question for yourself (#32 on the questionnaire):
As you may know, all states are currently deciding whether or not to adopt the Common Core standards in reading and math. If adopted, these standards would be used to hold the state's schools accountable for their performance. Do you support or oppose adoption of the Common Core standards in your state?
First and foremost, that "all states are currently deciding" whether or not to adopt the Core is just incorrect. Some states are contemplating leaving the Common Core, but almost all states decided they would adopt in 2010. Many, of course, did so in a rush to get federal Race to the Top money. Indeed, federal coercion--and the flash adoption it spurred--are two of the biggest objections to the Core, and this question acts like those hugely controversial things simply never happened.
Second, how many people, knowing little else about the Core, are going to oppose something that generically will hold "schools accountable for their performance?" Probably not many. And the fact is the Core does not hold anyone accountable for performance. That would be the role of tests coupled with sanctions, not the Core itself. Core supporters love to bash opponents for attributing to the Core things that do not directly come from it--data mining, squeezing out literature--but seem to have no trouble wrongly attributing positive things directly to it.
It's no wonder the Education Next pollsters found big support for the Core, but faster rising opposition: Much support likely comes from respondents only knowing what the pollsters tell them, while opposition is almost certainly coming primarily from people who over the last year have become aware of the reality of Core, and don't like it.
Just as bad as the Education Next poll is the AP-NORC "National Education Survey" that came out a few days ago, though it does furnish one very useful piece of information: more than half of respondents knew "little" or "nothing" about the Core, showing how influential a leading question could be. Unfortunately, then they provided such a question (Q30), saying that "the objective of the Common Core is to provide consistent, clear standards across all states for students in grades K-12." Who, knowing little to nothing about the Common Core, is going to oppose "consistent, clear standards?" That there is big debate about how consistent and clear they are is in no way indicated in the question, and, not surprisingly, it gets a plurality to say they think the Core will "improve the quality of education." Perhaps the amazing thing is that it didn't get a majority to say that.
In the end, whether national standards are a good or bad policy doesn't have a lot to do with public opinion polls. But wouldn't it be nice if the polls weren't obviously slanted toward pro-Core outcomes?